What if you got a perfect pair of jeans?
As those of you who follow me on Foursquare know, last weekend I was in London. I spent some time in the department store Selfridges, where I got to see their exclusive body scanning machine to ensure finding the perfect pair of jeans. Done
in a partnership with the brand Bodymetrics, the system takes into account the users measurements through scanning over 100 points on their body and classifies their body shape into three categories (emerald, sapphire, or ruby) with personalized recommendations. Even though I am not a big fan of shopping, I promise you that next time I’m in London, I’ll be testing out this machine (but you won’t be seeing a video of me in my skivvies).