What if we reinvented how we played on Facebook?
I had lunch today in Hong Kong with Joanne Lao, who directs TBWA\Hong Kong. Joanne showed me a new innovation developed by TBWA\DAN Hong Kong (DAN standing for Digital Arts Network) for the mobile operator one2free. Called “One2Free Invaders” this is first game that allows you to play with your Facebook newsfeed or timeline without having to download an additional application. Launched last Friday, “One2Free Invaders” is the first in a series of games for the mobile operator and as you may have guessed from
the name these games are inspired by video game classics such as Space Invaders, Snake, or Frogger. Each game has a special Hong Kong touch like the Star Ferry, or images of the Hong Kong Skyline. These games were developed in Flash and HTML5 for ease of use on different devices with or without Internet. One2Free hopes to use these games to promote its new Game Box and to reinforce its mission
as “always looking for new ways to bring fun to Hong Kong”. A warning to readers: I tested this game and it is VERY addictive, play at your own risk, by clicking here!