What if some things were best left to Frank?

[vimeo]http://vimeo.com/23694105[/vimeo]

PacSun, the California-based youth streetwear label, has released a new campaign with the tagline “Dress Irresponsibly”. The ad features various big names in skating and surf, as well as an array of sunkissed youth having carefree

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fun. What makes this ad different than any other youth-centric clothing ad? The music. Instead of finding something that would speak to today’s teens, the agnecy

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72andSunny decided to go with the classic Frank Sinatra tune “Irresponsible”. Frankly, I like the contrast between old and young, streetwear and lounge — but then again, I’m not in the target audience :-)

Via AdWeek

Speaking of Frank, here is a personal favorite of mine “Fly me to the Moon”. Enjoy!

[youtube]http://www.youtube.com/watch?v=j9h0MNMfKuQ[/youtube]

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