What if our Easter(n) Eggs could help Japan?
I was in London the other day, and I discovered the “Eastern Egg” operation lead by TBWA\London. The idea is simple: buy a beautiful painted wooden egg (done by one of fourteen designers) for £10 and the money goes directly to the Red Cross in Japan. The eggs are painted by an awesome “egg bot” (see below video). To place your order, just go to http://www.eastern-eggs.com. What’s more thanks to PayPal you don’t have to be in the UK to participate!