Monthly Archives: April 2010

What if the iPhone were a wind instrument?

What if the iPhone were a wind instrument?

[youtube]http://www.youtube.com/watch?v=ADEHmkL3HBg&feature=player_embedded#![/youtube]

Thanks to Geoffroy Chamouton, for suggesting this post on twitter (@gchamouton).  Do you know the Stanford Mobile Phone (or Mo-Pho in Stanford Speak) Orchestra?  Thought up by Stanford professor Ge Wang, who found out how to amplify the iPhone as you would a guitar or flute (through the application Ocarina) the above video is pretty spectacular.

What if the Segway became a car?

What if the Segway became a car?

[youtube]http://www.youtube.com/watch?v=Dg9caJZR6eM&feature=player_embedded[/youtube]

The “EN-V” (for Electric Networked Vehicle) is the futuristic electric car project designed by General Motors and Shanghai Automotive, for urban dwellers.  It is based on the P.U.M.A concept in a partnership with Segway.  Three prototypes (called Jiao (Pride), Miao (Magic) and Xiao (Laughter)) were presented in Shanghai last month.  These vehicles are made of carbon fiber and equipped with two 3-kilowatt electric motors (one for each wheel), can reach a speed of 25 miles per hour and can be autonomous for some 25 miles.  They use a GPS system and a “vehicle to vehicle” communication system that allows various “EN-V” users to interact, in order to avoid collisions.  This project may be tested on university campuses before being introduced to the general public, sometime between 2020-2030!

What if our children learned how to analyze advertising?

What if our children learned how to analyze advertising?

[youtube]http://www.youtube.com/watch?v=DXBMbakVxGk&feature=player_embedded[/youtube]

I saw this on my friend @PPC’s excellent blog.

The Admongo website was created by the Federal Trade Commission to help children understand how to decode advertising.  This fun, informative website, created by the PR firm Fleishman-Hillard, asks all the right questions like: “Who makes ads? How do they work?  What do they want you to do?”.

What if our children just needed to get “ad-ucated”? 😉

What if the ads were looking at you?

[youtube]http://www.youtube.com/watch?v=FU48yesvw9E&feature=player_embedded[/youtube]

Is Big Brother Japanese?  According to this CNN documentary on facial recognition technology, what we saw in Minority Report is more Science Fact than Science Fiction!  As long as this technology is only being used to sell toothpaste or lipstick, there is (relatively) little to worry about.  However, highly advanced facial recognition technology can be used, for better or for worse, in so many different ways.  Now more than ever, an ethical code for collecting personal data must be created.